In the age of the ever evolving marketing world everyone is jumping on board "the latest craze." A pair of articles on Ad Age.com tells us, maybe being the first to be a part of a trend isn't always the best thing to do. The articles talk about Foursquare, one of ...

To Tweet or not to Tweet… that is a recent question that many companies are faced with in this age of online social media. But does being an active member of Twitter’s online community help a company get their branding out there or is it ...

Gaming has progressed way beyond the black and white days of Pong, or even beyond the coin grabbing days of Mario Bros. Just as social media is the "new wave" of advertising, games have evolved into a method of delivering messages and a means of making a difference for important ...

Companies are starting to realize... its good to play games with your customers.As mentioned in an article on Ad Age.com, the gaming industry is quickly becoming a driving media force.Such as in 2002 the sales of video games finally surpassed the movie box office figures in the United States... think about that! ...

Did you know the first Father's Day was observed in Spokane, Washington on June 19, 1910? Hmm. You didnt? Well, in honor of Dad's big day we thought these little tid bits of info in this month's Fast Company were both fun and educational!  Father's Day is the fifth most popular day to ...

Let me guess, I'm getting a chorus of blank faces..."Stefani who?" But what if I asked "Who is Lady Gaga?" At the ripe old age of 25 Lady Gaga has proven to be more than a flash in the pop scene pan. The Madonna comparisons are dwindling down when referencing Gaga and ...

The future of media is changing almost daily. With technology, such as the iPad, being invented on a regular basis an advertising company must adapt to survive.  An article in Ad Week brings light to four key trends that "tomorrow's media company will have to [do to] operate and compete." First and foremost Ad ...

 An article from last month on CBS Evening News.com was brought to light today in our office, with some surprising information. The article featured an investigative report about office printers and copiers that are "sold back" and resold from corresponding companies. These warehouses in question house thousands of these used copiers ... including their ...

Football.  The word denotes visions of heavily padded Goliaths, brown pigskin balls and Super Bowls. Well here in America that what comes to mind... but what about the rest of the world? If you said "I can't wait for the Football game this weekend" anywhere ELSE in the world, they ...

The Social-Media craze. What once started as a rumble has grown into an advertising juggernaut where every man, woman, child and business has a Facebook and Twitter page. It seems "following us on Twitter" or a "track us on Facebook" is the new good-bye salutation.  Continue Reading...